Meta Ads (Facebook & Instagram)

Fill the calendar before the busy season, not during it.

Facebook and Instagram campaigns for seasonal offers, retargeting and lead forms that drop straight into your follow-up system.

Get my free Lost Leads Audit Book a call

The problem

If this sounds like your business, you're leaving jobs on the table.

Boosted posts that get likes and no calls.
Lead forms that collect junk numbers nobody follows up on.
A Business Manager mess: old pages, lost admin access, ad accounts nobody owns.

What changes

A clean, owned Meta setup running offers timed to your season, with every lead texted back in under a minute.

What we measure

Cost per lead
Lead quality (reached and booked)
Cost per booked job

How it works

The process.

Clean up the accounts
Consolidate pages, Instagram, ad accounts and pixels under a Business Portfolio you own.
Build the offer
Pick the seasonal offer and audience, write the ads and set up lead forms with qualifying questions.
Connect follow-up
Leads flow to your CRM and get an instant text, so they are contacted while they are still interested.
Scale what books
Kill what does not produce booked jobs and move budget to what does.

Deliverables

What you get.

Business Portfolio, page and ad account cleanup
Meta Pixel and Conversions API setup
Seasonal offer campaigns and retargeting
Instant lead forms connected to your CRM
Creative refreshes and monthly reporting

Industries

Built for the trades.

FAQ

Meta Ads: common questions

Do Facebook ads work for home services?

They work best for seasonal offers, maintenance plans and retargeting people who already visited your site. They work worst when leads are not followed up fast.

I lost access to my old Facebook page. Can you help?

Usually, yes. Account recovery and consolidation is a common first project.

Works with